by MCM Team | Jan 17, 2024 | Author Marketing Tips, Author Services, SEO, Website Design
If you’re a regular reader of our blogs you may have read some of our posts on SEO for authors and noticed how often we encourage creating an SEO strategy. We think that for many authors, using niche driven SEO for book marketing and building your brand could...
by MCM Team | Jan 2, 2024 | Author Marketing Tips, SEO
If you’re wondering how you can start reaching your audience and are considering a blog feed or newsletter to send out to subscribers, there are some things to consider. Below we’ll cover the benefits and uses of both so you can make an informed decision. ...
by MCM Team | Dec 13, 2023 | Author Marketing Tips, Author Services, Copywriting, SEO, Website Design
What is a CTA and Why Does My Website Need Them? CTA stands for Call to Action. These are the important words, phrases, and clickable links that compel the reader to take action. What is this action we speak of? Well, it’s a prompt to lead them to read more, subscribe...
by MCM Team | Nov 29, 2023 | Author Marketing Tips, Social Media
You may have noticed how the social media landscape is changing in the past few years. Doesn’t there seem to be less engagement on your posts and less posting by others that aren’t influencers, or just plain ads? But this doesn’t mean you can’t still be engaging your...
by MCM Team | Nov 1, 2023 | Author Marketing Tips, SEO, Website Design
The term SEO may still seem mysterious and complicated, but it’s really not. Though search engine algorithms are complicated and ever-shifting, the basics of SEO pretty much stay the same. And there are things YOU can do on your website to optimize it for search...
by MCM Team | Oct 18, 2023 | Author Branding, Author Marketing Tips, Author Services
Many authors don’t realize they really need to start marketing their book before it’s ever published. Of course, you can start any time, if that opportunity has passed you by and you’ve already published your book. But either way, there are a few things you need in...
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