by Lilli Kendle | Jun 3, 2026 | Author Marketing Tips, Author Services, Copywriting
These common book description mistakes usually happen due to a misunderstanding of the purpose of a book description (also known as back cover copy, and mistakenly called a blurb). It’s one of those things that those new to the world of self-publishing often...
by MCM Team | May 20, 2026 | Author Marketing Tips, Author Services, Website Design
Because building a website can be a lot of work, it’s best to know some things before you start the process so you’ll be better prepared and things will go smoothly. This author website checklist will help you get your website right, whether you choose to go simple or...
by MCM Team | Apr 8, 2026 | Author Services, Book Cover Design
This past week, many news outlets were writing about JD Vance’s latest memoir. But it wasn’t the kind of attention most authors want. Why? Well, in case you missed it, his book, which focuses on his return to faith and conversion to Catholicism, featured a...
by MCM Team | Feb 11, 2026 | Author Services
Professional standards matter in self-publishing for several reasons and the lack of them is harmful not only to your book and your reputation as a self-published author, but to the industry as a whole. It may seem snobbish to insist that this is the case, or it may...
by MCM Team | Jan 28, 2026 | Author Marketing Tips, Author Services
These six book marketing ideas for 2026 may not be new, but they’ve been tried and tested, and maybe you just haven’t tried them before. It’s not about revolutionary ideas and going viral because there is no one magic trick that will make you a best seller overnight....
by MCM Team | Dec 17, 2025 | Author Branding, Author Marketing Tips, Author Services
When was the last time you checked in on your author marketing assets? Because they may need a refresh. Content and other assets can grow stale or dated over time, so it’s always a good idea to schedule a yearly reevaluation and update them as needed. And the new year...
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