by MCM Team | Oct 8, 2025 | Author Branding, Author Marketing Tips, Author Services
Whether you want to keep it simple with a single-page website or you require multiple pages and complex design, there are six website essentials to include to make your website your most powerful author marketing tool. Below, we list these six essentials and the...
by MCM Team | Sep 10, 2025 | Author Branding, Author Marketing Tips
Author email lists get talked about a lot, and it’s because they’re a seamless and effective integration of both active and passive book marketing. They allow direct, customized contact with your audience and they’re a built-in, ongoing promotional tool that you have...
by MCM Team | Aug 27, 2025 | Author Marketing Tips, Book Cover Design
Designing a great book cover requires skill, knowledge and research. And though there are definite conventions to follow, they’re more nuanced than a set of hard rules. And to the untrained eye, sometimes the rules aren’t so clear. Because of this, it’s...
by MCM Team | Aug 13, 2025 | Author Marketing Tips, Book Publishing
During the publishing process, one of the many things you will need to do as a self-published author is to categorize your book with BISAC codes. These codes are important to get right so that your readers can find your book. But what are BISAC codes and how do you...
by MCM Team | Jul 30, 2025 | Book Design, Book Publishing
We write a lot on the topic of book covers, from professional standards and genre conventions to the cover design process, but we haven’t written much about what your book’s interior should look like. And the interior of your book is just as important as the...
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