Your Web Site should be more than an online brochure, in fact, it can be a powerful marketing tool that draws in your audience and funnels them toward your call-to-action.
This first class in the Web Site WOW series will teach you how to turn your Web Site into a Powerful Marketing Tool. You will learn how to:
There is no reason to drive traffic to your site if your site is not converting. Learn how to track your traffic effectively and see what is working and what is not—and what you can do to fix it.
Understanding the elements that convert traffic into revenue is the first step to Internet Marketing Success. In this second class of the Web Site WOW series, you will learn how to:
Internet Marketing is all about creating a buzz for your product. This third class of the Web Site WOW series will show you how to unleash the power of the Internet and create a viral marketing campaign that will catapult your success.
Understand the ins and outs of search engine optimization and how to organically increase your site’s Google PageRank,™ increase your visibility across the Net, and drive traffic back to your site. You will learn how to:
"I so enjoy listening to Jeniffer Thompson. It's not just her enthusiasm, though she does enjoy what she is talking about, and it shows. She knows web sites and Internet Marketing inside and out. Her content is always up-to-date and cutting-edge. Inevitably, I come away from her talks with my head swimming in inspiration and new ideas. And on top of that, she holds the audience's attention throughout her talk. You will not be disappointed."
—Robert Goodman
PMA Board Member, and Founder of Silvercat Publications
"Jeniffer Thompson gives a wonderful presentation that anyone who has a
website, or is considering a website, should attend. She walks her audience
through the key requirements of a successful website, one where visitors
actually stay rather than click through. Her points are well supported, she
provides examples, and makes what is often a baffling topic easy to
understand. She is excellent in her answers to questions and provides
information in a clear and concise manner that leaves those in attendance
with a vision of what is required to improve their own website or
incorporate into a new one. This presentation is highly recommended, from
someone who has attended hundreds!"
—Jerry D. Simmons
Former Executive with the Time Warner Book Group
and founder of WritersReaders
www.WritersReaders.com
"I highly recommend Jeniffer’s Web Site WOW series, she is a consummate professional and dynamic presenter."
—Andrew Chapman
President, Publishers & Writers of San Diego
(an
association of publishing professionals)
"This was the best presentation I've heard on this topic, anytime, anywhere. Extremely thought provoking and full of good ideas. I really appreciated the contribution you made toward making the CIPA convention a wonderful experience. Nice work!"
—Kevin Rhodes
On with the Show Productions
Featuring Not This Day
www.notthisday.com
"Jeniffer Thompson is a gem of a speaker, poised, confident, informative, and very personable. The audience just gravitates to her and when I invite her to speak at events I coordinate, she gets consistent high marks on our audience feedback sheets.
"I highly recommend Jeniffer for any event you might be considering her for. She’s a welcome addition to any conference."
—Penny C. Sansevieri
President and CEO,
Author Marketing Experts, Inc.
"Thanks for such a stimulating and informative presentation at CIPA. You gave us so much useful information and I appreciated your down-to-earth, engaging style. Your tip about the need to buy numerous domain names, using the spelling of your name as an example, was extremely helpful.
"I look forward to reading your book, Web Site Wow!"
—Judy K. Underwood, Ph.D.
Author, Dying: Finding Comfort and
Guidance in a Story of a Peaceful Passing
www.passingpeacefully.com
"Although Web Site WOW author, Jeniffer Thompson, is an avid high-altitude climber, her presentation style is practical and down-to-earth while she efficiently shares cutting edge, high tech, indispensible information about Internet marketing. Grab your pen and pay attention!
"Jeniffer’s, fast paced, content rich presentation had me quickly realizing how much I didn’t know that I didn’t know. And she broke down an overwhelming topic into sensible categories, backed up with plenty of resources for my future reference. I am excited to apply what I learned in her seminar and put it to immediate use in order to make my clients’ and my own web presence more effective."
—Maryann Swartz
Marketing Consultant,
www.CreativeMarketingCafe.com
"In assisting the speakers and coordinating volunteers for CIPA college over the past five years, there have been a few speakers that really stand out and make a lasting impression. Those are the speakers that make me look inside and vow to myself to become a better speaker.
"Jeniffer, YOU are one of those exceptional speakers that made this kind of impression – both on me and on our audience! Not only was your message sincere and substantial, it was riveting to the entire audience. Your presentation was delivered professionally, with humor and wit. It’s a true gift for a speaker / presenter to combine all of these elements in a very relevant presentation.
"I sincerely appreciate your efforts and I look forward to working with again in the near future."
—Rhonda Spellman
Author, Speaker and disABILITY Awareness Director
Artos Enterprises
www.ArtosPress.com
"Web Site Wow was a particularly informative seminar that was presented in a clear and authoritative fashion. Today's authors and independent publishers face a new frontier in marketing their books on the Internet. The fact is that many author websites are no longer effective in selling books.
"The information taught in the course offers very important solutions. Using the strategies from Web Site Wow to not only increase Google search ratings, drive traffic to the site and most importantly to convert the visitors to buyers is marketing information that puts an independent author on a level playing field with the elite (and cost-prohibitive) publishers."
—Todd Hoeschler
Sales Account Manager
CEC Document Services
www.CECDOC.com
"The Web Site Wow breakout sessions were priceless.
"Jeniffer Thompson taught us how to make our websites actually sell our books! She knows so much about marketing and computers that, even though she gave us great information, she convinced me I do need a professional to upgrade my website. The technology is changing so fast that I have a choice: write my books or manage my website.
"Authors are on our own to create our platform and publicize our books, but that’s good news, actually, because with responsibility comes freedom.
"It’s almost impossible to create a platform and publicize our books now without a strong website.
"Thank you again for the TONS of information. I had no idea all those possibilities even existed!"
—Margaret Harmon
Author
"Thanks for a great presentation. Best of the conference. Most practical, relevant and inspirational. Thank YOU."
—Tom Kimball
Owner
Kimball Productions LLC
Producer/Director/Writer
http://www.kimballpro.com